Caroline ThompsonNov 11, 20193 min readHow marketeers are pushing plant-based eating lifestyles to a peak As a vegetarian since the 1980s, I became used to wearing the ‘fussy eater’ label. But I find that these days being vegetarian is quite...
Caroline ThompsonNov 11, 20193 min readHow marketeers are pushing plant-based eating lifestyles to a peak As a vegetarian since the 1980s, I became used to wearing the ‘fussy eater’ label. But I find that these days being vegetarian is quite...
Caroline ThompsonOct 28, 20193 min read'Older consumers' - How adjusting our perceptions opens up new horizonsThe other day I was in a meeting, where someone said, ‘oh yes, M&Co, you know them, they’re the clothes brand for older women” in a...